Post by account_disabled on Jan 22, 2024 5:33:11 GMT
Here, it is worthwhile to comes for . URL 43 and either improve the content or simply merge it into another topically relevant page. And in the case of URL38, if I decide to delete the page, it is worth 301 redirecting the url somewhere else so that the value of the backlink arriving here is not lost. Knowing the data, it is always worth defining a limit, below which we classify a page as having "low traffic". This could be 100 views or 20 organic views in the last 90 days. It is always a matter of individual decision. But the point is that the pages below the limit must be reviewed and their fate must be decided.
Delete? do we melt it? are we developing? redirect? The decision Industry Email List space looks like this. zero SEO traffic, no link. delete / merge into another article low SEO traffic, no links. merge / delete low SEO traffic, there is a link. development / redirection medium SEO traffic. development / redirection If an article still has traffic from some other source social, referral, etc., it obviously does not need to be deleted, but here, too, you need to think about how it can be improved from an SEO point of view. A piece of content is classified as well SEO-optimized if, in the first year from publication, 50 of its traffic came from SEO. This is obviously not a written rule, but it is worth noting as a proxy.
If one of our articles is popular, but SEO does not bring visitors, then either we are particularly strong in other channels and/or we are lagging behind in SEO. Automation This above process can be speeded up a bit by collecting this data via API calls. In such cases, it is not necessary to collect and copy manually, but the entire system is set up so that everything is paired and collected in one place. I have Screaming Frog, Majestic SEO, Google Analytics and Search Console installed in such a system. After making the appropriate API calls, you can look into the depths of the data relatively quickly either in Excel or Google Sheets.
Delete? do we melt it? are we developing? redirect? The decision Industry Email List space looks like this. zero SEO traffic, no link. delete / merge into another article low SEO traffic, no links. merge / delete low SEO traffic, there is a link. development / redirection medium SEO traffic. development / redirection If an article still has traffic from some other source social, referral, etc., it obviously does not need to be deleted, but here, too, you need to think about how it can be improved from an SEO point of view. A piece of content is classified as well SEO-optimized if, in the first year from publication, 50 of its traffic came from SEO. This is obviously not a written rule, but it is worth noting as a proxy.
If one of our articles is popular, but SEO does not bring visitors, then either we are particularly strong in other channels and/or we are lagging behind in SEO. Automation This above process can be speeded up a bit by collecting this data via API calls. In such cases, it is not necessary to collect and copy manually, but the entire system is set up so that everything is paired and collected in one place. I have Screaming Frog, Majestic SEO, Google Analytics and Search Console installed in such a system. After making the appropriate API calls, you can look into the depths of the data relatively quickly either in Excel or Google Sheets.
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